EMAIL

Emails on the smartphone

The audience on LinkedIn scans their email on the phone. Not to mention the ones who check their LinkedIn feeds on it as well.

The attachments are generally ignored. Scrolling through Word documents or Excel sheets is like looking through keyholes. And editing is painful.

After scanning an email, most readers will not open it on the desktop. So attachments disappear into the great void.

Companies go through the whole effort of creating genuine email lists. Then, lose them at the point where conversion can happen.

Sitoso and Ideascape have been working on the problem this past year. There are several examples of making brochures, whitepapers, charts and data sheets mobile-friendly.

We’re still stuck in the print paradigm. Digital design has to work across all screens. In future posts, we’ll take this up one by one. But if you are already frustrated, reach out to us and we’ll help.

Fluid design is still in its infancy. Print was about control. Digital is about adapting to device environments.

A design has to be as readable on a 5-inch screen as it is on a 15inch one or a tablet which is 8 inches. These form factors have been around for over a decade but only a few perceive the problem.

This is a long journey. And if you send out regular emails with pdf, attachments, please don’t. Let’s talk about how we can lick the problem together.

CONTENTS

facade of building

Architect Story

Exploring trends with Architects in a post COVID world

24/7 Connected Services

Staying worry-ree with 24/7 Connected Services

Global Project

Predictive maintenance solutions for hospital in Finland

Global Safety Week

Home safe everyday

Great Place To Work

Happy employees lead to happy customers

Awards

The awards we receive are a validation of your trust

CSR

Social endeavours to help those in need

Customer Handover

Meeting customer commitments during the pandemic

Customer Touchpoints

Increasing customer commitments with two recently inaugurated facilities

Customer Interview

"KONE is a trusted reliable partner!"

SURGE is KONE INDIA’s customer magazine. Rights of re-production is reserved.
KONE Elevator Private Limited, 9th Floor, Prestige Centre Court, The Office Block, Vijaya Forum Mall, No 183, NSK Salai, Arcot Road, Vadapalani, Chennai – 600 026.
Website: www.kone.in | Email: kei.communicaions@kone.in
Editor-in-Chief: Ritika Chandhok | Published by: KONE Elevator India Private Limited | Editorial Office: Ideascape Communications Pvt. Ltd.