... because nobody reads the 100-page PDF of your magazine Your print magazines, annual reports, and other marketing collateral already look great. Now give them a digital life that drives real engagement, reaches wider audiences, and proves ROI with built-in analytics. Photo: Jurga Ka, Unsplash
2 HumanChronicles.ca | Issue One A Magazine For Older Adults Fall Colours: Broad strokes | Nature’s PaiNt Brush | hikiNg iN WiNter hoW to saFely sPot a Bear | eCo-FrieNdly travel tiPs iN BaNFF the eNglish CouNtryside that drove Me Nuts
3 Human Chronicles Magazine Book a free 30-minute session and let’s talk honestly about your revenue reality. A Case Study: Print + Digital Ecosystem The Challenge Static PDFs prevented revenue generation - no tracking, no embedded sponsor content, no conversion opportunities. The Decision Transform print-ready PDFs into interactive digital magazines with multimedia, analytics, and in-magazine forms. The Opportunities ‣ Premium video advertising placements ‣ Real engagement tracking ‣ In-magazine subscription capture ‣ Data-driven editorial decisions ‣ Sustainable revenue model The Lesson Format matters as much as content. If you can’t sustain your magazine financially, nothing else matters. Multimedia articles in the magazine
4 29.9.22 WORD ON THE STREET WORD ON THE STREET INTERNATIONAL MAGAZINE CENTRE Reprinted with kind permission from:
5 Word On The Street, UK The case studies feature just a fraction of the design elements. Multimedia Links Features Make your PDFs come alive with interactive elements. Clean builds Build your publications including magazines, brochures, annual reports and more from the ground up and publish it for multiple mediums with existing workflows. Seamless workflows Incorporate existing processes, software and design skills to save time, money. Digitizing Word On The Street became a passion project. Over four weekends, we created two digital versions - an interactive flip-book with multimedia and a responsive mobile version. The flip-book includes: ‣ Table of Contents with instant navigation ‣ Full-text search across all pages ‣ Reader notes and annotations ‣ Social sharing from any page ‣ Embedded videos, audio, and animation ‣ Analytics tracking The responsive version adds: ‣ Four feature stories optimized for mobile ‣ Lead capture forms for subscription generation ‣ Integration with email marketing platforms ‣ Third-party advertising capabilities ‣ Different rate packages for sponsors The result? Possible revenue channels from a single publication, plus actionable data on what readers actually engage with. A Case Study: Quick Production Turnaround
6 Check out the Training Manual
7 Corporate Training manual If a 384-page training manual can transform from “file nobody opens” to “resource people actually use,” imagine what happens to your magazine APS Controls had a training manual. A comprehensive, detailed, 384-page PDF that cost thousands to produce. And it sat. Untouched. Collecting digital dust in inboxes and hard drives. A Case Study: Marketing Collateral A 384-page technical manual sat untouched in inboxes. Nobody could find anything. Sharing meant sending the entire file. The transformation: ‣ Lightning-fast search (find any term in 2 seconds across 384 pages) ‣ Embedded training videos exactly where needed ‣ Mobile-responsive design ‣ Section-level analytics showing what actually gets read The result Completion rates went from "unknown" to trackable. Searches replaced endless scrolling. A $50,000 training investment finally delivered ROI. David Strain: Influencing Climate Change
8 Publishing Packages This mind map is not exhaustive. Solutions are customized based on requirements. If you are an existing print magazine publisher, start with the flip-book on a hosted platform and content management system such as Wordpress. Adding articles to the website extends this process and opens up possibilities. By creating a responsive version on a content management platform (CMS) such as WordPress, your magazine opens up additional channels of revenue and engagement. This process can be adopted in stages starting with the flip-book, a responsive website, and integration with marketing platforms.
9 Book a free 30-minute session and let’s talk honestly about your revenue reality and pricing of packages.
10 Why digital publications Digitizing print magazines opens up revenue channels, gets actionable intelligence, and increases engagement. Flip-books are the best digital option if your resources are limited. It opens a world of possiblilities by combining design with multimedia, and interactivity. PUBLISHING STRATEGY The PDF Problem Mobile devices account for 70%+ of content consumption. Yet PDFs force readers to pinch, zoom, and scroll endlessly on smartphones. Result? Abandoned reading, zero engagement data, lost revenue opportunities. The Digital Solution Interactive publications deliver authentic page-turning experiences while adding: User Experience ‣ Instant search across hundreds of pages ‣ Table of contents with direct navigation ‣ Thumbnail page previews ‣ Mobile-responsive design ‣ Fast HTML5/SVG loading Interactive Enhancements ‣ Embedded videos that play in-document ‣ Clickable product links and CTAs ‣ Pop-up image galleries ‣ Lead capture forms ‣ Social sharing from any page
11 outperform PDFs Professional Branding ‣ Custom logos and color schemes ‣ White-label domains ‣ Premium presentation for corporate documents Security & Control ‣ Password protection for sensitive content ‣ Domain restrictions (only viewable on your site) ‣ Email authorization controls ‣ Search engine visibility options Analytics & Intelligence ‣ Google Analytics integration ‣ Page-level engagement tracking ‣ Geographic audience data ‣ Version control with instant updates Business Benefits ‣ Hosting flexibility (cloud or your servers) ‣ Unlimited creation capacity ‣ Offline access options ‣ One-link sharing (no massive email attachments) Book a free 30-minute session and let’s talk honestly about your revenue reality.
12 Rest assured that the free-flowing internet will not destroy your design elements. Digital technologies have evolved to convert your designs into the same pixel-perfect layout. Publishing Strategy: Three Book a free 30-minute session and let’s talk honestly about your revenue reality.
13 A hybrid solution offers the maximum control and flexibility. Formats, Maximum Revenue
Credit for the MAC background image: PEXELS.com Responsive Design Magazines.Websites www.sitoso.com See the Big Picture
RkJQdWJsaXNoZXIy ODY1ODQy